Design Practice

The Business Case for Web Accessibility

Until recently, few businesses had given much thought to the topic of Web Accessibility. However thanks to the tireless work of organisations like the RNIB, this is starting to change. In this article I hope to give a brief outline about exactly what web accessibility is, and then explain how building an accessible website can have a positive impact on your business, both in terms of PR and ROI.

Design Practice

The value of design

In my experience most people view design as a superficial thing. It's about making something look nice, be that a business card, a brochure or a website. This is why many web designers jump straight into Photoshop when they get a new commission, and why clients expect to see designs before any requirements have been set. People just don't get what design is really about.