I’ve long believed that, rather than Heads, Directors and VPs of design being the pivotal team role, we actually need to focus on hiring more Lead Designers. In this article I attempt to explain what a Lead Designer is, what they do, and why they play such an important role in high performing teams.
If you know me, then you'll know that I'm all about increasing the impact design can have on the world. For the past 20 years I’ve focused on using design to solve meaningful problems, remove frustrations, and make people's lives that tiny bit better.
In my previous post I shared the idea that high functioning teams are comfortable with high levels of conflict, as long as it’s the right type of conflict— namely constructive conflict around “things” rather than judgemental conflict around “people”. This idea is sometimes described as “task conflict” versus “personality conflict”.
The ability to share conflicting views about a situation or problem and still get on is a vital component of any high functioning team. It allows us to broaden our range of possible solutions, spot weaknesses in our arguments, and test our assumptions—usually in the pursuit of a better outcome. As a result, productive conflict is generally focussed on things—be they ideas, features or solutions—rather than individuals. “I don’t agree with this” rather than “I don’t agree with you”.
Being invited to speak at an event confers some benefits. For newer speakers, the most obvious benefit of speaking is to advance your career. Speaking at an event confers a certain amount of legitimacy and status. The fact that you’re on stage and other people are listening to you implies that you’re somebody who deserves to be listened to; that your ideas hold value that the other people in the audience will benefit from them. This is a great thing to have in your back pocket at interviews, and is sure to impress the person doing the interviewing.
There are three common paths into Design Management. Either you start at the bottom and work your way up, you take on a stretch project that elevates you above your peers, or you hit a glass ceiling and are forced to jump ship.